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Business process orchestration for promo creation, with auto assist versioning & delivery

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ROI Calculator

Promo Operations: Return on Investment Calculator

Our calculator takes three key parameters of Promo Operations into account. These are :
  • 1. Number of staff
  • 2. Number of edit systems
  • 3. Number of promos produced (including versioning)
A. Let's start with talking about your manpower costs
  • 1. a) Total Number of Promo Producers :
  •   b) Average annual salary :

Total Cost : $ 0

  • 2. c) Total Number of Promo Editors :
  •     d) Average annual salary :

Total Cost : $ 0

Total Manpower cost : $ 0

B. Next, let's talk about the cost of your edit systems
  • 1. a) Total Number of edit systems dedicated for Promo Operations :
  •   b) Average cost of purchase for each :
  •   c) Average annual cost of maintenance for each :

Total Cost : $ 0

C. Finally, let's look at the number of promos you produce. This includes creative and multiple versions of each creative (based on telecast time, date, language, branding etc.)
  • 1. Average number of promo creative produced in a year :
  • 2. Average number of versions produced for each creative :

Total Annual Output :  0

Is your Promo Operations eating into your profits more than it should be? Use this calculator to find out in under five minutes!
Calculate your cost savings now!
Total Manpower Cost $ 0
Total Manpower Cost on PFT’s Promo Operations module $ 0
Annual Output 0
Annual Output on PFT’s Promo Operations module 0
Your existing Annual Cost of Promo Operations $ 0
Your new Annual Cost of Promo Operations on PFT’s Promo Operations module $ 0
* This cost saving calculation is for indicative purposes only. Exact figures may vary according to the precise scope of work.

Centralization of Promo Operations

  • Introduction
  • Key Features
  • Key Benefits
  • At a Glance
  • Resources

Introduction

By adopting centralization, broadcasters can leverage CLEAR® to make ONE set of promos centrally and distribute these globally, rather than editing a fresh set of promos in each territory. CLEAR® enables broadcasters to manage all promo creatives along with subtitle and dub files (and all other versioning elements) needed for global playout from ONE location. CLEAR®’s Work Order Management functionality facilitates seamless collaboration with vendors across the globe, making it possible to review and approve content, and track task status easily. Further, different versions based on duration, telecast date etc. can also be created centrally and distributed worldwide. This is made possible by CLEAR®’s revolutionary Promo Operations Automation, which provides broadcasters end-to-end business process orchestration for promo creation including versioning automation.

Key Features

  • End-to-end Work Order Management for Promo Operations
  • Ability to orchestrate and deploy promo workflows using BPM compatible workflow tools
  • Monitoring dashboards to oversee the progress of a creative and its versions — from concept to final distribution across global territories
  • Near real time view of the progress of automated tasks like file transfers/transcodes/archives etc.
  • Ability to manage work-orders for different teams – Creative, QC, Vendors (Subtitling/Dubbing)
  • A revolutionary appliance for automated Promo Versioning equipped with:
    • Promo Versioning Template Administration and Designer
    • Metadata driven dynamic Templates
    • Metadata driven rendering of Sponsorship Logos
    • Cross channel promotion using multiple template selection
    • Ability to re-version all or selected versions
    • Localization support for special characters and multiple languages

Key Benefits

  • Faster Turnaround Time (TAT): Automated promo versioning
  • Enhanced efficiencies: Prep once, distribute globally

At a Glance

Resources

  • Promo Operations

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